The HSMAI Foundation

The HSMAI Foundation was established in 1983 to serve as the research and educational arm of the Hospitality Sales and Marketing Association International. The Foundation's mission is to expand and enhance the educational opportunities available to hospitality sales and marketing professionals and to increase the amount of in-depth research conducted on behalf of the profession. Today, and in the years ahead, the HSMAI Foundation plans to accelerate its research and publishing activities to contribute even more to the continuing education of those engaged in this fast-paced, increasingly demanding profession. In addition, the Foundation provides eConnect, a one-stop portal to global information and resources on hospitality sales and marketing topics. 

 
NEW!  The Evolving Dynamics of Revenue Management: A Comprehensive Revenue Optimization Road Map for Hotel Owners, Operators and Practitioners - Pre-order this new publication from the HSMAI Revenue Management Special Interest Group and the HSMAI Foundation (expected publication date July 1, 2010).

» The 2010 HSMAI Foundation Scholarship Program is now open. Scholarship applications and supporting materials are due June 15, 2010.

HSMAI Foundation Home Page
HSMAI Foundation Board of Directors